Mudra Institute of Communications (MICA)

Mudra Institute of Communications (MICA) located in Ahmedabad, Gujarat, was established in 1991. MICA focuses on nurturing professionals who can thrive in the dynamic and ever-changing world of Media, Communication, and Marketing.

Mudra Institute of Communications (MICA) has been recognized by UGC (the University Grant Commission). It has also been approved by AICTE (All India Council for Technical Education).

Mudra Institute of Communications (MICA) offers a variety of courses under PG/ PG Diploma/ Fellowship/ Online Programmes in – Crafting Creative Communication, Advertising Management & Public Relations, Brand Communication Management, Digital Marketing & Communication with Specialization, Managing Brands & Marketing Communications, Strategic Brand Management & Communications, Executive Certificate Programme in Strategic Communication with Storytelling, Sales & Marketing Communication, E-Commerce Business Management, Retail & Shopper Marketing, Digital Marketing, Business Management, Market Research & Data Analytics, Advanced Digital Transformation Programme – International, Media & Entertainment Management, and the Emerging CMO: A Certificate Programme For Senior Marketing Professionals.

Mudra Institute of Communications (MICA) has gained a reputation for excellence in Marketing, Communication, and Advertising education. It is still considered as one of the most prestigious institutions for Communication Management in India. MICA boasts a significant number of successful alumni who have made a mark in the media and advertising industry. The achievements of its graduates contribute to the institute's popularity and credibility.

The vision of Mudra Institute of Communications (MICA) is to be a leading educational institution focused on Strategic Marketing and Communication. It believes in the strength of its core values, including dedication to innovation, creativity, inclusiveness, integrity, and ethics. Therefore, MICA aims to be the pre-eminent Communications Management School.

The mission of Mudra Institute of Communications (MICA) is to be committed to an education that blends contemporary communication management practices with humanistic, theoretical, and critical understanding. MICA believes that such education fosters the holistic development of its participants and prepares them to take on the challenges of an ever-changing environment.

Mudra Institute of Communications (MICA), Ahmedabad – Key Highlights

Mudra Institute of Communications (MICA) – Departments

Mudra Institute of Communications (MICA) – Programmes/Courses offered/ Fee structure

Mudra Institute of Communications (MICA) offers a variety of courses under PG/ PG Diploma/ Fellowship/ Online Programmes in – Crafting Creative Communication, Advertising Management & Public Relations, Brand Communication Management, Digital Marketing & Communication with Specialization, Managing Brands & Marketing Communications, Strategic Brand Management & Communications, Executive Certificate Programme in Strategic Communication with Storytelling, Sales & Marketing Communication, E-Commerce Business Management, Retail & Shopper Marketing, Digital Marketing, Business Management, Market Research & Data Analytics, Advanced Digital Transformation Programme – International, Media & Entertainment Management, and the Emerging CMO: A Certificate Programme For Senior Marketing Professionals.

MICA's curriculum and pedagogy are designed to provide students with a comprehensive understanding of the communication industry, consumer behavior, branding, advertising, and digital marketing. The institute also emphasizes the importance of creativity and innovation in the field of communication.

The fees for the PGDM-C and PGDM courses at MICA are approximately INR 21 lakhs, which includes tuition fees, residential charges, and other infrastructure facility charges. However, the fee structure may still vary depending on the duration of the courses chosen by the candidates during admission. 

Please check here for further details. 

Mudra Institute of Communications (MICA) – Popular Programmes

Mudra Institute of Communications (MICA) offers a variety of courses under PG/ PG Diploma/ Fellowship/ Online Programmes in – Crafting Creative Communication, Advertising Management & Public Relations, Brand Communication Management, Digital Marketing & Communication with Specialization, Managing Brands & Marketing Communications, Strategic Brand Management & Communications, Executive Certificate Programme in Strategic Communication with Storytelling, Sales & Marketing Communication, E-Commerce Business Management, Retail & Shopper Marketing, Digital Marketing, Business Management, Market Research & Data Analytics, Advanced Digital Transformation Programme – International, Media & Entertainment Management, and the Emerging CMO: A Certificate Programme For Senior Marketing Professionals.

Following is a list of some of the popular courses offered by MICA in Ahmedabad.

• Diploma in Crafting Creative Communication
• Digital Marketing
• Business Management

Mudra Institute of Communications (MICA) – Eligibility Criteria

The eligibility criteria for taking admission at Mudra Institute of Communications (MICA) in Ahmedabad may vary based on the courses and programmes opted for by the candidates at the time of taking admission.

• For PGDM-C (Communication) Programme, candidates must have a Bachelor’s Degree from a recognized University. Candidates must also have a valid score in entrance exams such as – CAT, XAT, or GMAT.
• For PGCP (certificate programmes), candidates must have a Bachelor’s Degree from a recognized University. Candidates will be selected based on online entrance tests and personal interviews.
• For Fellowship Programme Management, candidates must have a Master’s Degree from a recognized university with a minimum aggregate of 55% followed by a written test, an individual presentation, and a personal interview.  

Mudra Institute of Communications (MICA) – Infrastructure Facilities

Mudra Institute of Communications (MICA) is known for providing excellent infrastructure facilities to support its academic and research activities.

Brief details regarding the facilities:

• Library: The institute boasts a well-stocked library with an extensive collection of books, journals, research papers, and other academic resources. Students and faculty members have access to online databases and e-resources as well.
• Hostel: MICA offers separate accommodation facilities for male and female students. The hostels are well-maintained and provide a better environment for students to focus on their studies.
• Wi-Fi and IT infrastructure: The campus is equipped with a robust Wi-Fi network, ensuring that students and faculty members can stay connected and access online resources seamlessly.
• Auditorium: MICA has a spacious auditorium to conduct various events, seminars, workshops, and cultural activities.
• Cafeteria and Food Courts: There are dining facilities on campus where students can avail of a variety of food options.
• Sports and Recreation: MICA encourages sports and recreation activities to promote overall student well-being. The campus has sports facilities such as a gymnasium, sports grounds, and indoor games.
• Healthcare: MICA has a health center or tie-ups with nearby medical facilities to provide medical assistance to students and staff.

Mudra Institute of Communications (MICA) – Reviews

Overall rating: 4.4 out of 5.0 with the following break-up of principal components:

Vidyavision does not endorse the views/point of view of the students who participated in the above Reviews as they are their personal observations/opinions. 

Mudra Institute of Communications (MICA) – FAQs & Answers

Q1. What is the status of this University?

Ans. Status of the University – Private/ Co-Education/ Non-Minority

Q2. Is Mudra Institute of Communications (MICA) in Ahmedabad, a recognized University?

Ans. Mudra Institute of Communications (MICA) has achieved significant rankings and recognition. It has been recognized by UGC (the University Grant Commission). MICA has been approved by AICTE (All India Council for Technical Education). It is accredited by NBA (National Board of Accreditation) and has also secured 42^nd rank under NIRF 2023.

Q3. What are the popular programmes offered at Mudra Institute of Communications (MICA)?

Ans. Mudra Institute of Communications (MICA) offers a variety of courses under PG/ PG Diploma/ Fellowship/ Online Programmes in – Crafting Creative Communication, Advertising Management & Public Relations, Brand Communication Management, Digital Marketing & Communication with Specialization, Managing Brands & Marketing Communications, Strategic Brand Management & Communications, Executive Certificate Programme in Strategic Communication with Storytelling, Sales & Marketing Communication, E-Commerce Business Management, Retail & Shopper Marketing, Digital Marketing, Business Management, Market Research & Data Analytics, Advanced Digital Transformation Programme – International, Media & Entertainment Management, and the Emerging CMO: A Certificate Programme For Senior Marketing Professionals.

Q4. How does the Mudra Institute of Communications (MICA) assist students with job placements?

Ans. Mudra Institute of Communications (MICA) has a Career Development Services (CDS) that plays a crucial role in connecting students with potential employers and organizing recruitment processes. They often facilitate internships, live projects, and pre-placement offers (PPOs) that help students gain practical experience and secure job offers before the completion of their courses.

Q5. How popular is the Mudra Institute of Communications (MICA) of Ahmedabad?

Ans. Mudra Institute of Communications (MICA) has gained a reputation for excellence in Marketing, Communication, and Advertising education. It is still considered as one of the most prestigious institutions for Communication Management in India. MICA boasts a significant number of successful alumni who have made a mark in the media and advertising industry. The achievements of its graduates contribute to the institute's popularity and credibility.